A modern digital presence for launching Sterling's FMLA service

Oakland-based healthcare and financial wellness company, Sterling Administration, is defining the next phase of intuitiveness on how seamlessly employers, employees, brokers, and general agents are accessing their healthcare services. Sterling Administration has 80,000+ users across various healthcare service portfolios and is growing rapidly.

Based in Oakland, California, the team at Sterling reached out to Heigh10 to launch its FMLA service. Their goal: drive traffic, engagement, and conversion online with the edgy visual language and user journey.